Tuesday, August 24, 2004


This has been the summer of Google, Shrek, Barack Obama and Michael Phelps. But for our purposes, let's just focus on Google. One of the largest and most interesting IPO's to rock the financial world in sometime. For a few moments and newspaper articles, it is as if the average American was given a glimpse into the ever-so-simple, yet ever-so-frustrating transition of a private company going public. One day, it is as if the Sergey Brin and Larry Page Show is a giant nightmare, and the next they are living and breathing billionaires (still driving their Prius to the Googleplex) But the IPO frenzy got us thinking of some of our other favorite companies that we would most like to see as an IPO. Without any further ado, here is our IPO WISHLIST...

RETAIL/clothing: The Detail of Retail is not an easy picture to understand. Yet, two hip-hoppin visionary entrepreneurs are putting a little innovation into the field. Dov Charney of American Apparel (above), a self-described "neurotic Jew" has reinvented the wheel with his human-friendly factories and quality, anti-logo t-shirts. And who wouldn't want to go to an Annual Meeting led by Dov Charney! Liz Lange's company would be a fun stock to have concepted. Specializing in maternity ware, Liz makes it cool be pregnant with her upscale and fashionable clothing. Though she plans significant growth in the future, she has no plans to go public. Runner up: Moosejaw.com for it's unique branding savvy...who knew the outdoors could be so much fun! And we can't forget Olympics provider ROOTS.

Who wouldn't want to have a stock certificate with Shrek on the front...and with Dreamworks SKG animation, that just might be possible in the near future. Also... I'd like to see an annual report made by Hallmark, or how about the ability to invest in one of America's oldest companies, Levi Strauss. If PowerBar was a stock, they would have one mighty groth chart for the last few years. New Balance Shoes would be a nice investment as many, if not all, of their products are made in America. I wouldn't mind a little dividend, in the means of product samples, from M & M parent Mars. And don't forget Burger King. Heck, even Fuji Water would probably be a hot commodity. Have more suggestions? Send them to thewallstreetturtle@yahoo.com
thewallstreetturtle@yahoo.com